The first virtual fitting solution

Emova is a Breton Deep Tech start-up incubated at PoooL and StationF, which markets the first virtual fitting solution based on users’ realistic avatars. This SaaS-based BToB solution is being developed for the luxury and fashion industries in the optical (eyewear), jewellery , beauty (make-up) and accessories (hair, hats and caps) markets.

Emova allows consumers to create a hyper-realistic avatar of their face from a simple selfie. They can try on a variety of products, such as jewellery, cosmetics, optical products, and much more, viewing the result from different angles. This unique, high-end e-commerce technology is specifically designed to increase sales and reduce returns, as well as the associated carbon footprint and storage impact. For the user, it offers a hyper-personalised experience, with an added emotional dimension.